Unnati

The Business Journal
ISSN: 2319-1740(P)
Impact factor (SJIF):8.173
Editorial Board

Prof. Dipin Mathur
(Editor in Chief)

Dr. Pallavi Mehta
(Managing Editor)

A Peer Reviewed Bi-Annual Journal
January-June 2025


Name : Index
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Name : Investigating the link between Organizational Cynicism and Job Engagement in the Indian Pharma Sector
Author : Shaweta Sandhu,Dr. Nisha Chanana
Page Number :
01-13
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Name : Fraud Detection Skills of Forensic Accounting : An Empirical Study
Author :
Page Number :
14-20
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Name : A Multilayered Predictive Framework for Student Attrition in Higher Education Using Psychosocial, Cognitive, and Technological Determinants
Author : Mahabir Singh, Dr. Divya Shekhawat
Page Number :
21-38
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Name : Informed or Inuenced? A Critical Review of Knowledge, Attitudes, and Practices Toward Dietary Supplements Among Young Adults
Author : Singhal Kamal Pushker Dayal, Prof. Hemant Kothari
Page Number :
39-48
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Name : Community Attitudes Toward Ecotourism in Rajasthan: Assessing Developmental Prospects and Operational Challenges
Author : Chandra Shekhar, Prof. Anil Kothari
Page Number :
49-61
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Name : Deceptive Practices in Digital Transactions: A Case Study of Tribal Areas
Author : Hemlata Kunwar, Dr. Anil Jain
Page Number :
62-69
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Name : Leveraging Emotional Intelligence to Improve Work-Life Balance in Organizations
Author : Dr. Khushboo Sharma, Nitu Kumari, Dr. Deepti Singh
Page Number :
70-76
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Name : Technological Innovation in Waste Management for Sustainable Future
Author : Dr. Pallavi Mehta, Deepak Thakur
Page Number :
77-89
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Name : Editorial
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